As modern, fashion-forward women, we've graduated from the Carrie Bradshaw School of Financial Thought, understanding that funnelling every penny you earn into your wardrobe doesn't make for a great 5-year plan. This is why we're all about sartorial investing: splurging on those certain pieces that will retain their value (or at least justify their pricetag in cost-per-wear terms) in the long term.
THIS IS THE MOST EXPENSIVE HANDBAG IN THE WORLD
Such items include the Birkin bag - which has been dubbed a better financial investment than the stock market - and, according to new research, Chanel's iconic 2.55 bag also makes the cut. According to a new study the classic Chanel tote is among the few fashion items that has expotentially increased in value since hitting the market back in 1955 (when it retailed for just under $300 AUD, approximately).
In fact, in the last six years alone the bag's value has gone up by 70 per cent, and is set to increase by the end of 2016. The findings conclude that this makes Chanel bags (of any ilk, not just the 2.55) are a more sound financial investment than the property market in the United States.
INSIDE CHANEL'S CUBAN EXTRAVAGANZA
We wouldn't exactly call that "good news", but it does make a strong case for a new purchase, right?
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